Where Adventure Meets Art
We, at Alchemy of Ride, believe your gear should be as bold as your ride. Born in Canada, we fuse high-performance apparel with art-inspired design, bringing Canadian creativity to the slopes, waves, and trails. Because why should your ski, surf, and cycle gear be anything less than a masterpiece?
Racing, Painting & Giving Back
Lynne isn’t one to sit still. Between Iron Man races and 7-day, self-supported footraces through the Gobi and Sahara Deserts, she’s tackled adventure head-on. But she didn’t stop there. As the driving force behind the Dave Irwin Foundation, Lynne helped raise tens of thousands of dollars for brain injury education, awareness, and research.
Alongside racing, her artistic journey flourished—gallery shows, artist residencies, and even painting live at TEDx. Creativity and adventure? That’s just her style.
Our Story
The Birth
In 2016, Lynne wanted a colourful mountain bike jersey—and when she couldn’t find one, she made her own. That one idea sparked a movement, blending her art with high-performance gear. And just like that, Alchemy of Ride was born.
Gear for Your Groovy
From bold cycling jerseys to fun winter apparel, Alchemy of Ride has grown into Gear for Your Groovy, bringing art-inspired performance gear to thrill-seekers worldwide. Whether you’re skiing, cycling, or chasing your next adventure, we’ve got you covered—in colour.
Turn Your Ride Into Gold
"Alchemy" is the ancient craft of turning base metals into gold. "The Ride" is a metaphor for life. Why settle for ordinary when you can turn your ride into gold?